News
2025 AMA-EBSCO-RRBM Annual Award
4 Jun 2025
Prof. Dr. Jelena Spanjol Receives 2025 AMA-EBSCO-RRBM Award for Responsible Research in Marketing
We are proud to announce that Prof. Dr. Jelena Spanjol has been awarded the 2025 AMA-EBSCO-RRBM Annual Award for Responsible Research in Marketing. This prestigious award recognizes research that is both credible and useful, with real-world applications that benefit society.
The honored work was selected based on its alignment with the Seven Principles of Responsible Research, supporting the vision of better marketing for a better world. Prof. Dr. Spanjol’s research exemplifies the power of marketing to drive positive societal change which is well alligned with the impact orientation of the LMU IEC.